About CASHMERE COUTURE

Luxurious cashmere basics of timeless elegance, subtly enhanced with fashionable references to the Roaring 70s: This is the look of CASHMERE COUTURE by Simone Bruns. Founded in 2015, the label bridges the gap between the present and the flower power generation: Each season, we complement our classic basic collection with designs inspired by the new hippie era.

The reinterpretations of what is probably the most influential era in fashion history to date come in the form of oversized, floor-length coats, XXL shawls with fringes – either in leather or hand-crocheted – complemented by elegant knitted ponchos or colorful woven scarves.

This creates a silhouette of casual, understated elegance, garnished with a touch of wicked sexiness, alongside the classic basics. "With my collection, I want to encourage my customers to reinvent themselves as women and to passionately showcase their femininity," says Simone Bruns.

Each piece is the result of the highest quality standards in every area: from the selection of the base material to the production process. At CASHMERE COUTURE by Simone Bruns, we use only the highest-quality highland cashmere yarns from Nepal. They impress with their exceptionally soft feel, a pearl-like shimmer, and unparalleled comfort.

The manufacturers we employ are among the best in the industry. The women in these predominantly family-run businesses have been processing the finest cashmere yarns with the highest level of craftsmanship for many generations. They pass on their expertise from generation to generation to their daughters.

This long-standing craftsmanship combined with the latest production technology provides us with the foundation for fashion innovations: Season after season, our team creates previously unseen surface structures in knit and woven designs, which are eagerly awaited by the growing number of our regular customers.

At the same time, the companies adhere to the principles of sustainability, especially humane working conditions and fair wages. Simone Bruns: "With my label, I help women feed their families. That makes me a little proud."

OUR NEW STYLES: